Mobile Search Ad Revenues Grow to $2.3B in 2013
Good news for mobile marketers, the time may soon be ripe for mobile ads to take in the big bucks. According to BIA’s Kelsey Group, U.S. mobile search advertising revenues are forecasted to grow from $39 million in 2008 to $2.3 billion by 2013, according to BIA’s Kelsey Group.
Retailers in SMS window need time to catch up with technology
The rumblings have begun. 4G (or 4th Generation or Beyond 3G) wireless is a term to describe the next evolution in mobile communication. One of the best ways to describe what 4G will do for us comes from “4G Roadmap and Emerging Communication Technologies,” …
Motorola Reports First-Quarter Financial Results
Motorola reports mobile devices sales of $1.8 billion with 14.7 million handsets shipped Q1. The Company expects to generate positive cash flows in the second half of the year through improved earnings and continued working capital improvements.
Is the value-proposition of mobile marketing getting across?
Verizon Wireless’ approval of new standard-rate mobile coupon programs after a slowdown of that process felt by marketers is evidence of a major internal debate at wireless carriers. The key challenge is obviously the fallout of a bad experience that a consumer – in other words, the carrier’s subscriber – has with a mobile retailer or content provider or even an advertiser.
Mobile Marketing takes off in India
INDIA–The mobile phone has emerged as a powerful medium for advertising, and with the imminent launch of 3G and mobile virtual network operators (MVNO) in the country, mobile marketing will help telcos increase their revenue, say industry players.
Verizon Wireless MiFi 2200 Intelligent Mobile Hotspot gives WiFi devices 3G access
Verizon Wireless has announced the MiFi 2200 Intelligent Mobile Hotspot, an EV-DO Rev. A-supported mobile broadband router that is able to share a mobile connection with up to five Wi-Fi devices.
722 million Mobile Business Connections by 2014, Driven by Smarter Devices and High Speed Connectivity According to Research
Wider availability of wireless broadband networks, proliferation of ‘smart’ converged devices, and broadening ranges of mobile connectivity solutions will foster growth of ‘unwired enterprises’, a new report from Juniper Research has found.
Mobile Email Will Grab the Larger Share of APAC’s Enterprise Mobility Pie
Mobile email will remain the undisputed leader of the Asia Pacific Enterprise Mobility market, estimated to grow to US$3.7 billion in 2012, says Springboard Research.
